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Showing posts with label Apple. Show all posts
Showing posts with label Apple. Show all posts

Wednesday, May 24, 2017

Apple Begs Android Users to Switch to iPhone



Apple is ramping up its efforts to entice Android users over to the dark side. Or, to put it slightly less melodramatically, from Android to iOS. The company has launched a new website prodding Android users to wake up and smell the coffee Siri is brewing like a digital hipster. Android and iOS are the only two mobile operating systems that matter. And while Android has the upper hand in most parts of the world, in the U.S. Apple still reigns supreme. Google has been tempting people to switch from iOS to Android for a while, but now the roles are being reversed. Apple vs. Android: Buy the Ecosystem, Not the Gadget Apple vs. Android: Buy the Ecosystem, Not the Gadget You love your Android phone and want to buy a tablet. Everyone tells you the iPad is the best tablet, and it really is the best; but you should still buy an Android tablet. READ MORE From iOS to Android to iOS to Android Having already launched an app called Move to iOS to accommodate Android users switching to iOS, Apple has now launched a website too. The goal, to persuade Android users to switch to iOS, is the same, but the methods have changed slightly. Because this feels… friendlier, somehow. On its new Switch from Android to iPhone website, Apple asks (and answers) 10 questions. These are designed to gently persuade the average Android user to make the leap across to iOS. In order to do so, Apple explains how easy it is to switch, and extols the many virtues of iPhones. Apple talks up the camera, the chipset, the regular iOS updates, the user-friendliness, the privacy protocols, the Messaging app, Apple Support, and Apple Stores as reasons to switch. It then reveals the fact that 97 percent of iPhone owners are satisfied (or very satisfied) with their devices. If that little lot isn’t enough to persuade you to switch from Android to iOS, Apple is offering up to $260 in credit when you trade in your current smartphone. Oh, and there’s also the set of five new videos revealing why the iPhone is superior to your crappy Android device. Apple Needs to Stop the iPhone Sales Rot This is an admission that Android is now number one. Apple has recently seemed happy to coast along, knowing it has loyal fans likely to stick with the company through thick and thin. Now, it’s actually putting some effort in, which Apple knows it needs to do to stop the rot. Android Now Powers 9 Out of 10 Smartphones Android Now Powers 9 Out of 10 Smartphones The mobile operating system war is now over. And Android won. Because while Apple still sells shedloads of iPhones, 9 of 10 smartphones sold around the world is now powered by Android. READ MORE Apple is obviously doing very well, with billions of dollars in the bank, and huge profits swelling its coffers every year. However, iPhone sales are down, with Android in the ascendency, so Apple clearly needs to up its game in order to remain in the lofty position it currently inhabits. Do you currently own an iPhone or an Android? What made you choose one over the other? Have you switched from iPhone to Android? Or from Android to iPhone? Why did you switch?Are Apple’s overtures likely to win you back? Please let us know in the comments below!

Tuesday, March 21, 2017

Apple announces Product Red iPhone 7 and 7 Plus editions

As we predicted yesterday, Apple's web store shutdown was, in fact, related to new product announcements. Just a few minutes ago, the store went back up, and brought some new toys for Apple fans to buy. These include new, red-colored versions of last year's iPhone 7 and 7 Plus, as well as a new iPad model.

First, let's start with the flashiest new products: the new, all-red iPhone 7 and 7 Plus. The color design is a part of the many Product Red-branded Apple products, though this is the first time we're getting an iPhone sporting the color out of the box. The crimson red design is certainly flashy and different for the line, and also a breath of fresh air in a post-Nokia design world.

The design itself is not much of a departure from the original iPhone 7 and 7 Plus – apart from the new, blood red color of the phones, the device itself is identical to last year's versions. The smaller iPhone 7 is priced at $749 and $849 for the 128 GB and 256 GB versions respectively, while its bigger sibling, the iPhone 7 Plus, costs $869 for the 128 GB model and $969 for the 256 GB one. As usual with Apple's Product Red products, proceeds go toward AIDS relief efforts. Orders for the two new editions start at on March 24, 8:01 a.m. Pacific Daylight Time.

While these (sort of) new models are a welcome addition to the Apple family, they're only a minor change to existing models, rather than entirely new products. And that is completely fine, as we didn't exactly expect anything huge on the iPhone front – we have until September for that, when we expect the long-awaited reveal of the iPhone 7s and 7s Plus, as well as (hopefully) the iPhone 8. So consider these new options just the appetizer, with the tasty, tasty entrée coming some time in the near future. And if that's not enough new Apple products for a single day, there's also that new iPad model for you as well.